Make shopping Black Friday/Cyber Monday pay off
The holiday shopping season is a profitable period for retailers. So it should come as no surprise to consumers that many stores now begin stocking shelves with Christmas decor and other holidayrelated items as early as September, reminding shoppers that the countdown is on until the holidays arrive.Historically, Black Friday has been the busiest day for retailers, but Cyber Monday has increasingly become a goto holiday shopping opportunity. Now largely known as BFCM, Black Friday Cyber Monday is undoubtably the busiest time of year for retailers. These days can be a make-or-break period for many merchants. According to Drip, an e-commerce customer data aggregator, Cyber Monday was the biggest shopping day in 2023, with shoppers spending $12.4 billion — a 9.6 percent year-over-year increase. The National Retail Federation reported a record 200.4 million shoppers participated in Black Friday and Cyber Monday sales in 2023.As people consider their BFCM shopping plans f...