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Increasingly popular beauty trends

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MCS – Fashion is fickle, and so are the techniques men and women rely on to look and feel great. Because trends change so often, it can be challenging to figure out which have staying power and which might be passing whims. Here are some of the trends to keep in mind for those who want to stay abreast of the latest in hair, makeup and skincare.

Simplistic, natural skin

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How to navigate popular spa treatments

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MCS – The desire for healthy, cleanlooking skin drives the multibillion dollar cosmetics and skincare industry. According to data from the Semi-Annual Consumer Insight Snapshot from DermStore, a leading skin care e-commerce website, 67 percent of consumers surveyed are very or extremely interested in trying products for their specific skin concerns. The top five skin concerns across the United States include aging, uneven skin tone, sensitive skin, dark circles, and sun damage.